Category Archive

In this episode I’ll be talking about the power of client referrals. Most people don’t buy from someone they don’t know. We ask friends for a recommendation. Our past clients and contacts can refer new clients to us… once they know we are looking and would welcome referrals! Don’t be shy about telling others. They’re often happy to help. When … Read More

What do you do? If you answer that question by saying you’re an ‘editor’ then think carefully about who has asked that question. Was it a fellow editor? In general I find that editors are thinking about other editors when they write their web copy. How can you help your potential clients understand how you can help them? If you’re … Read More

Featured question from Helen Bradford at www.helenbradfordeditor.com How can I get clients to send work on time? It’s great to have a good flow of enquiries. You want to comfortably turn down work when you’re booked up, knowing that you’ll have a steady stream of projects. When clients drag their heels in submitting content, one minute you’re left with gaps, … Read More

How are you handling the uncertainty in the midst of the COVID-19 pandemic? We’re people, as well as business owners, and we need to take care of all facets of our personal and professional wellbeing. We’re in the midst of the COVID-19 pandemic and many things are very uncertain, which can lead to feelings of stress as well as dwindling … Read More

Featured question from: Paula Beaton, Word Nerd Copy: How do I justify a higher rate? Paula’s situation reflects the way many of us feel stuck when trying to reach the next level in business: “I’m struggling to raise my rates. I find many authors simply choose the cheapest available quote after a sample edit and I struggle to land larger … Read More

Featured question from Rachel Rowlands, Editor & Writer at www.racheljrowlands.com: Do you think having an all-purpose website or two separate websites is better in terms of marketing? Rachel’s an editor, and also a writer. With more than one specialty or service offering, it can be hard to decide what to do about marketing. There’s sometimes a need to create a … Read More

Featured question from Vivek Kumar, Indian Copyeditors Forum: “What do I do when a project doesn’t pay enough? How do I educate the client that the rate offered does not match with the work involved in the project?” This is a common experience for many editors. You know the value of editing and what you need to be charging, but … Read More

Featured editor question from Rebecca Burton, rebeccaburtoneditor.com: “I’m new to building a freelance business and am finding it hard to get work. How do I manage my feelings of doubt about my ability to find work?” A lot about building a business comes down to confidence. There’s a cycle at play in our work – when we feel more confident … Read More

Featured editor question (anonymous):“How do I stop feeling scared about asking for the rates I want?” Have you felt like this when taking on new clients? ‘When I’m quoting the price, I’m fighting the panic that I’m charging too much. And then after I’ve done the work, I think I should’ve charged more.‘ Especially when you’re starting out, it’s easy … Read More

Featured editor question: Rachel Fudge, Rachel Fudge Editorial Services “I’m not sure whether to market myself as a specialist or generalist.” Have you inadvertently developed a specialisation in a particular field? Our featured editor, Rachel, has a particular interest in archaeology and anthropology projects and has done a lot of work in this area. However, she’s open to any kind … Read More